Start presenting ideas to clients for promotional campaigns centered around November observances.

November marks the rapid approach of peak holiday season – the culmination of Q4 gifting and end-of-year appreciation initiatives. It’s easy to keep your pitching eye on those major initiatives, but don’t discount opportunities in November to stand out in a sea of red and green holiday campaigns. Here are a few suggestions for clients in industries from hospitality to dance.

Nov. 2: World Ballet Day

This annual celebration is a collaboration among several of the world’s leading ballet companies that aims to foster appreciation for the art form and to offer a behind-the-scenes glimpse into the world of dance.

Dance studios or ballet companies should host a family-oriented event to engage more kids and young people with ballet.

Ballet slipper magnet

Nov. 5: Eating Healthy Day

Celebrated on the first Wednesday of November each year, Eating Healthy Day is, as the name suggests, meant to encourage healthy habits and nutrition – eating lots of fruits and vegetables, focusing on lean proteins and whole grains, and drinking plenty of water.

Cater a healthy office lunch, and order branded food storage containers for employees to take leftovers home – and encourage healthy packed meals for their next trip to the office.

Bento box

Nov. 12: National Happy Hour Day

The term “happy hour” may date back to the days of Prohibition, but its age doesn’t make it any less of an American staple for post-work drinks and nibbles.

Suggest that clients host a team-bonding or brainstorming-based happy hour at a local favorite spot – complete with a bit of entertainment as well as libations.

Tabletop tumble tower

Nov. 27 - Dec. 5: National Tree Week

National Tree Week is technically a U.K.-based observance, but with the increasing importance of sustainability in the promo industry all around, an end-of-year campaign pitch focused on the natural world would hardly be out of place.

Recommend that clients have trees planted on behalf of the company – and give out seeds or planters to employees to show end-of-year gratitude, and to do some planting of their own.

Modern Sprout rooted candle

Nov. 30: National Mason Jar Day

Mason jars were patented way back in 1858 and have been used by canners and cooks alike ever since – though they experienced a particular revival during the 2010s as decoration and drinkware.

Local bars and restaurants should offer cocktail, mocktail or coffee specials in branded mason jars to attract shoppers out and about during holiday shopping season.

Mason jar glass

Sweatshirts and fleeces are classics in the sports industry, across college campuses and for outdoors.

Whether you're outfitting employees, stocking a giveaway table or building team spirit, custom hoodies and sweatshirts are a go-to option for year-round comfort and brand visibility. They continue to be a classic, dominant product in the industry and beyond, with the projected market for sweatshirts and hoodies in the U.S. at $131 billion this year, according to Statista.

This soft fleece BELLA + CANVAS hoodie, made with a mix of Airlume combed and ring-spun cotton blends, features a pouch pocket, ribbed trim and unisex fit. It also has a tear-away label and is DTG-friendly for easy custom printing. Perfect for sports teams or music festivals.

Crafted from 100% recycled polyester fleece, this Patagonia full-zip jacket has a sweater-knit face, stand-up collar and multiple zippered pockets. Raglan sleeves and flat seams add another element of comfort. Great fit for eco-focused companies or outdoor events.

This classic Gildan heavy blend crewneck blends cotton and polyester for everyday comfort. It features ribbed trim, double-needle stitching and a tear-away label. Ideal for campus giveaways or school club merch.

Made from 16 recycled water bottles, this quarter-zip is a functional, eco-conscious choice, with lightweight warmth, raglan sleeves and a locker loop. A smart fit for corporate sustainability initiatives or fitness programs.

Soft and durable, this cotton-poly blend sweatshirt features a metal zipper, rib-knit cuffs and handy side pockets. It’s ring-spun for comfort and available in a range of colors. A good choice for alumni weekends or company milestone celebrations.

Perfect for athletic departments or brand loyalty programs, this Nike hoodie blends a classic design with cozy fleece. Made with an 80 to 20 cotton-poly blend and lined with 100% cotton.

Practical yet stylish household essentials are a surefire way to enhance brand recognition with everyday use.

A recent survey from KPMG found that 70% of Americans are eating at home more often this year. That increased time in the kitchen – and at home in general – makes household or cooking essentials a unique but practical promo category to consider for your clients’ next campaign. Plus, as a bonus, items like home décor, kitchen supplies or frames often are used every day, meaning extra brand exposure through promo.

This 6-ounce soy-blend candle has a 42-hour burn time and a surprise inside for more eco-conscious gifting – an organic seed packet to plant in the vessel once the wax is gone. Great for company wellness initiatives or environmental-themed promotions.

Featuring the option of a continuous or intermittent mist and an LED light ring, this compact humidifier also doubles as an essential oil diffuser – just add a drop or two of essential oil along with water and enjoy. Ideal for spas, wellness retreats or yoga studios.

Charge devices and keep a photo on display with this wireless charging frame. Includes 5W output, Qi device compatibility and a 4” x 6” photo space. A perfect gift for real estate closings.

Cordless and stylish, this rechargeable desk lamp shifts between warm, cool and blended light with a tap. Charges in two hours, runs for two to three and fits right in at cozy cafés, modern offices or boutique hotel lobbies.

An elegant but practical charcuterie solution, this seven-piece set includes a bamboo board that hides essential tools – including cheese knives and a wine opener – in a slide-open compartment. Perfect for winery promotions, gourmet subscription boxes or client thank-yous.

Compact but powerful, this rechargeable BLENDi Pro+ blender has a no-spill spout and a self-cleaning option, making it a travel-ready choice. Plus, it converts into a travel bottle with a swap of the bottom blade. Great for fitness studios or travel agencies.